What is Basic Attention Token and how does it work?

3 answers

• RAP ALMADec 17, 2025 · a month ago
  Basic Attention Token (BAT) is a digital currency that operates on the Ethereum blockchain. It is designed to revolutionize digital advertising by creating a more efficient and transparent ecosystem. BAT is used within the Brave browser, which rewards users with BAT for their attention and engagement with ads. Advertisers can then use BAT to purchase ad space and target specific audiences. This system aims to eliminate middlemen and provide a fairer distribution of revenue between advertisers, publishers, and users.
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• antitheticalJul 04, 2024 · 2 years ago
  Basic Attention Token (BAT) is a cryptocurrency that aims to improve the digital advertising industry. It works by incentivizing users to view ads and rewarding them with BAT tokens. These tokens can be used by advertisers to purchase ad space and target specific audiences. The use of blockchain technology ensures transparency and security in the advertising process. BAT has gained popularity due to its focus on user privacy and its potential to disrupt the traditional advertising model.
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• olu seunDec 13, 2021 · 4 years ago
  Basic Attention Token (BAT) is a digital currency that operates within the Brave browser. It aims to revolutionize the digital advertising industry by creating a more efficient and transparent ecosystem. Users are rewarded with BAT for their attention and engagement with ads, while advertisers can use BAT to purchase ad space. This system eliminates the need for intermediaries and allows for a more direct relationship between advertisers and users. BAT has gained traction in the cryptocurrency market due to its innovative approach to digital advertising.
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