What is the business model of Robinhood in the crypto market?

3 answers

• Radosław M. ŚcisłoNov 03, 2025 · 3 months ago
  Robinhood operates on a freemium model, offering commission-free trading for cryptocurrencies. They make money through various revenue streams, such as selling order flow to market makers and earning interest on customer deposits. Additionally, Robinhood offers a premium subscription service called Robinhood Gold, which provides advanced features and margin trading for a monthly fee. Overall, their business model focuses on attracting a large user base and monetizing through additional services and partnerships.
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• David ChamounMay 01, 2021 · 5 years ago
  Robinhood's business model in the crypto market is based on providing a user-friendly platform for retail investors to trade cryptocurrencies without paying any commissions. They generate revenue by selling order flow to market makers, who execute the trades on behalf of Robinhood users. This allows Robinhood to offer commission-free trading while still earning money from the execution of trades. They also earn interest on customer deposits and offer premium services for a fee. By adopting this business model, Robinhood aims to democratize access to cryptocurrencies and make trading more accessible to the masses.
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• ASHWIN K VNov 03, 2022 · 3 years ago
  As an expert in the crypto market, I can tell you that Robinhood's business model is quite interesting. They offer commission-free trading for cryptocurrencies, which is a major advantage for retail investors. To generate revenue, Robinhood sells order flow to market makers, who pay for the opportunity to execute trades on behalf of Robinhood users. This allows Robinhood to offer commission-free trading while still earning money from the execution of trades. They also earn interest on customer deposits and offer premium services for a fee. Overall, Robinhood's business model is focused on attracting a large user base and monetizing through various revenue streams.
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