What strategies does CZ, the CEO of Binance, implement on Twitter to engage with the cryptocurrency community and promote Binance?

5 answers

• Deepak Singh MaharaJul 30, 2025 · 4 months ago
  CZ, the CEO of Binance, utilizes various strategies on Twitter to engage with the cryptocurrency community and promote Binance. Firstly, he actively participates in discussions by replying to tweets, retweeting relevant content, and liking tweets from community members. This shows his accessibility and interest in the community's opinions. Secondly, CZ leverages Twitter's features such as polls and threads to gather feedback, share updates, and provide educational content. These interactive elements encourage community involvement and foster a sense of belonging. Additionally, CZ maintains a consistent and authentic personal brand on Twitter, sharing behind-the-scenes insights, personal experiences, and industry knowledge. This humanizes the brand and builds trust with the community. Lastly, CZ understands the power of influencers and engages with them on Twitter, collaborating on content, retweeting their posts, and acknowledging their contributions. This helps expand Binance's reach and credibility within the cryptocurrency community.
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• FacundoOct 04, 2020 · 5 years ago
  CZ, the CEO of Binance, knows how to work his Twitter game to engage with the cryptocurrency community and promote Binance. He's all about being responsive and active on the platform. You'll often find him replying to tweets, retweeting interesting content, and giving likes to community members' posts. This shows that he's not just a CEO, but someone who genuinely cares about what the community has to say. CZ also makes use of Twitter's features like polls and threads to get people involved and share updates. It's a great way to keep the conversation going and make sure everyone feels included. And let's not forget about his personal brand. CZ shares personal stories, industry insights, and even some behind-the-scenes stuff. This helps humanize the brand and build trust with the community. Lastly, CZ knows the power of influencers. He collaborates with them, retweets their posts, and gives them shoutouts. This helps spread the word about Binance and gain credibility in the crypto world.
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• Gitau ElijahJan 18, 2024 · 2 years ago
  When it comes to engaging with the cryptocurrency community and promoting Binance on Twitter, CZ, the CEO of Binance, knows what he's doing. CZ understands the importance of being active and accessible on the platform. He regularly interacts with the community by replying to tweets, retweeting interesting content, and liking posts from community members. This shows that he values the opinions and contributions of the community. CZ also takes advantage of Twitter's features such as polls and threads to engage with the community and share updates about Binance. By creating interactive content, CZ encourages participation and fosters a sense of community. Additionally, CZ maintains a strong personal brand on Twitter. He shares personal experiences, industry insights, and behind-the-scenes glimpses into the workings of Binance. This helps to humanize the brand and build trust with the community. Lastly, CZ understands the power of collaboration and partnerships. He engages with influencers and industry leaders on Twitter, collaborating on content and amplifying their voices. This not only expands Binance's reach but also enhances its credibility within the cryptocurrency community.
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• S0lteroNov 11, 2025 · 11 days ago
  CZ, the CEO of Binance, has a solid Twitter strategy to engage with the cryptocurrency community and promote Binance. He actively participates in conversations by replying to tweets, retweeting valuable content, and liking posts from community members. This shows his commitment to engaging with the community and valuing their contributions. CZ also makes use of Twitter's interactive features such as polls and threads to gather feedback, share updates, and provide educational content. By creating opportunities for community involvement, CZ fosters a sense of belonging and encourages active participation. Moreover, CZ maintains a strong personal brand on Twitter. He shares personal stories, industry insights, and behind-the-scenes glimpses into the operations of Binance. This helps to humanize the brand and build trust with the community. Lastly, CZ recognizes the influence of key individuals in the cryptocurrency space and actively engages with influencers on Twitter. By collaborating with influencers, retweeting their posts, and acknowledging their contributions, CZ expands Binance's reach and credibility within the community.
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• AKlehrMay 08, 2021 · 5 years ago
  CZ, the CEO of Binance, has a knack for engaging with the cryptocurrency community and promoting Binance on Twitter. He takes an active approach by replying to tweets, retweeting interesting content, and liking posts from community members. This shows that he values the community's opinions and contributions. CZ also leverages Twitter's features like polls and threads to create interactive content that encourages community engagement. By involving the community in discussions and sharing updates, CZ fosters a sense of belonging and strengthens the community's connection with Binance. Additionally, CZ maintains a strong personal brand on Twitter. He shares personal experiences, industry insights, and behind-the-scenes stories that humanize the brand and build trust with the community. Lastly, CZ understands the power of collaboration and partnerships. He engages with influencers on Twitter, collaborating on content and amplifying their voices. This helps to expand Binance's reach and establish credibility within the cryptocurrency community.
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